02 8093 3806
How to Conquer Your Next Expo on a Budget

How to Conquer Your Next Expo on a Budget

Exhibiting sometimes gets a bad rap for being expensive, but there’s also a distinguished group of exhibitors who get an overwhelming response and their expo's are an intergral part of their marketing mix because of it.  This is not down to luck.  Don’t be mistaken,...

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How to Supercharge Your Expo Brief for Amazing Results

How to Supercharge Your Expo Brief for Amazing Results

After you make the decision to get a professional exhibit designer to help you with your trade show stand, the very next thing you have to do is whip up a brief. Boy do we see a lot of briefs... Good ones and pretty poor ones.There is one more category though - the...

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How to Use Social Media to Dominate at Exhibitions

How to Use Social Media to Dominate at Exhibitions

It’s no secret that exhibitions and trade shows can be fantastic marketing opportunities. It wouldn’t be a surprise to hear that many that many experience overwhelm when it comes to promoting their attendance.  I’m not suggesting trade show prep is a walk in the...

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Heartwork: The Ultimate Personalised Marketing Tool

Heartwork: The Ultimate Personalised Marketing Tool

Personalisation has been #trending in the marketing world for a while now. There’s good reason for it too! As we become time poor, do more with less and our attention spans shrink, we start looking for ways to shortcut, fastrack and improve how we do things. You’re...

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How To Pick The Best Stand Builder For You

How To Pick The Best Stand Builder For You

When you are investing time and money into an event you need an exhibition stand builder that's going to help you put your best foot forward. Of course you want a display that's visually *schmicko*, but the aim of the game is to also achieve a good ROI and maximise...

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How to Effectively Plan Your Exhibit Strategy

How to Effectively Plan Your Exhibit Strategy

If planning your exhibit strategy looks a lot like a blank sheet of butchers paper. Read on, my friend.Not everyone loves planning their trade shows as much as we do. I think mostly because the word "strategy" seems to complicate things, meaning something different to...

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The Exhibition Stand Trends You Want To Know About

The Exhibition Stand Trends You Want To Know About

There are lots of new exhibition stand trends emerging that promise to boost your marketing efforts and help you engage with your audience more. In fact there are so many that it can totally put you in to a crazy headspin and leave you feeling a tad bewildered. Today...

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Exhibit Lead Management: Do’s & Don’ts

Exhibit Lead Management: Do’s & Don’ts

The number one reason I hear people attend trade shows is to generate leads. So we're in agreement that this means lead management is a crazy bit part of why you even go! The part I really struggle with is this... A scary statistic floating around that says 60% of...

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Hello! I’m Jess the Tradeshow Strategist

The best part of my job is seeing that special moment when the penny drops for my clients. It’s seeing their faces the moment they realise they’re in control of the results they achieve.

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Wish you had a beautiful stand that also hit your ROI targets?

Let’s talk

+ 61 2 8093 3806

info@theexhibitcompany.com.au

PO Box 6462,
North Sydney NSW 2059