Blog

5 Exciting tools to track and measure ROI at trade shows

Blink and it’s been two months since I’ve returned from my study tour of the USA! I haven’t yet shared all that much on what I’ve learnt with any of you after being swept back into regular duties. But, I’m here now and ready to divulge! ExhibitorLive is a hard and...

Budget isn’t the most important part of your exhibit brief

It’s true that having a wonderfully large budget might open up your exhibit design to higher quality finishes and enable you to add more technology to your stand experience, but it isn’t the most important part of your exhibit brief. Trade shows are not just about the...

This is for you if brand awareness is your trade show goal

Is increased brand awareness your trade show goal? In the wonderful world of exhibitions brand awareness is a goal many people pop at the top of their design briefs. We all want to win the hearts of our customers so when it comes time for them to purchase, they think...
5 Exciting tools to track and measure ROI at trade shows
5 Exciting tools to track and measure ROI at trade shows

Blink and it’s been two months since I’ve returned from my study tour of the USA! I haven’t yet shared all that much on what I’ve learnt with any of you after being swept back into regular duties. But, I’m here now and ready to divulge! ExhibitorLive is a hard and...

read more
Budget isn’t the most important part of your exhibit brief
Budget isn’t the most important part of your exhibit brief

It’s true that having a wonderfully large budget might open up your exhibit design to higher quality finishes and enable you to add more technology to your stand experience, but it isn’t the most important part of your exhibit brief. Trade shows are not just about the...

read more
This is for you if brand awareness is your trade show goal
This is for you if brand awareness is your trade show goal

Is increased brand awareness your trade show goal? In the wonderful world of exhibitions brand awareness is a goal many people pop at the top of their design briefs. We all want to win the hearts of our customers so when it comes time for them to purchase, they think...

read more
How to effortlessly sell a trade show concept to your team
How to effortlessly sell a trade show concept to your team

When it comes to trade shows, I’m willing to bet upper management, sales and marketing all want the same thing – Results, right? However, getting a concept off the ground can be like pulling teeth with everyone prioritising different things. Management: “We’re going...

read more
Best practice for following up trade show leads
Best practice for following up trade show leads

So often people go to a trade show and want to collect as many leads as possible, but really the goal should be to collect as many qualified leads as possible with a follow up booked. Setting the right lead capture strategy is one of the most important aspects of any...

read more
Boosting Exhibition ROI with a KPI strategy
Boosting Exhibition ROI with a KPI strategy

I was definitely at kid who colour coordinated my to do lists with highlighters, but I’ve never been a math genius. The really cool part about developing a robust set of KPI’s is it forces you to clearly define who you want to target and therefore how you are going to...

read more
Ideas for small exhibition stands
Ideas for small exhibition stands

The size of your stand space doesn't limit the potential of your creative output “We only have a 3x3 space”… I absolutely hate hearing people say this! It’s as if they’re ashamed of the fact they have a small exhibit or the are quitting on their creativity before they...

read more

Subscribe

Call For A Consultation

(255) 352-6258

Get In Touch

Address

1234 Divi St. #1000, San Francisco, CA 94220

Email

Phone

(255) 352-6258