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7 Ways to Ramp Up Your Authenticity at Exhibitions

7 Ways to Ramp Up Your Authenticity at Exhibitions

by Jess | Jun 20, 2018 | Staff + Stand Management

You know when you’re at a car dealership and even though you COULD read a spec board (or Google reviews on your phone) but you want to talk to a real person? It’s not that you want to build rapport with a human in a suit. You want a salesperson, who you have...
Influencing Behaviour with Design

Influencing Behaviour with Design

by Jess | May 9, 2018 | Design + Trends, Exhibit Planning + Strategy

Everyday we are influenced by design. There are so many things that impact our behaviour by appealing to our subconscious minds. When I stop to actually think about it I can’t help but feel like some kind of puppet. It’s crazy to realise they impact WHAT...
Turning Your Exhibit into an Experiential Experience

Turning Your Exhibit into an Experiential Experience

by Jess | May 1, 2018 | Design + Trends, Exhibit Planning + Strategy, Staff + Stand Management

Many people think experiential is reserved purely for the big end of town with deep pockets. But, what if… We’re doing this experiential stuff without realising? In a trade show environment you’re really already part way there… You have your...
The Beginners Guide to Touch Screens for Exhibitions

The Beginners Guide to Touch Screens for Exhibitions

by Jess | Apr 19, 2018 | Digital Technology

You find yourself waiting for your a conference call to start. … You could just sit and look out the window. But instead, you get your iPhone out to look up the ingredients for tonight’s chicken cacciatore. You feel a sense of accomplishment as you quickly...
Inspiration for Your Next Expo

Inspiration for Your Next Expo

by Jess | Mar 28, 2018 | Design + Trends, Exhibit Planning + Strategy

Are You Too Busy? If you ask anyone how they are there’s a good chance their response will be “busy”. Our regular everyday REAL lives are now shared with our ONLINE counterparts. We generally spend more time in the depths our inboxes than actually...
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Hello! I’m Jess the Tradeshow Strategist

The best part of my job is hearing the success stories. I will never get sick of hearing the wins!

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