We love to be entertained and are now programmed to want everything on demand. If we watch TV, we are watching Netflix so we aren’t interrupted by ads. (Of course, this is only so we can swipe through Instagram at the same time haha) It’s well known that...
It’s absolutely gut wrenching when we see potential clients go with a sub-standard design that doesn’t work towards achieving their goals. The big problem with the ‘safe’ option, is that it might sometimes look like a good idea from the outside, but it doesn’t always...
Not everyone loves planning exhibitions as much as us. If you are you planning to participate in an exhibition or trade show soon you might be feeling a mix of excitement and apprehension. You aren’t alone if you don’t know where to start! Exhibitions are a fantastic...
ExhibitorLive is an annual conference held in Vegas each year. It’s my favourite advanced training camp for trade show planners and those who attend can earn points towards a USA Certification (CTSM) which marks you as someone who really knows what they’re doing....
Exhibitions aren’t rocket science, but there are a few key things you have to do to get the kind of returns that will make you fall in love with tradeshows. Below are the top 5 things to consider: 1. Why are you attending the tradeshow? Are you trying to...