Staff + Stand Management Archives - Page 3 of 5

5 Tips to Make Your Trade Show Display More Memorable & Attractive

by Jess | Nov 1, 2018 | Design + Trends, Exhibit Planning + Strategy, Staff + Stand Management

In today’s world it would be easy to think that your online presence holds more importance than your offline presence – there are some pretty damn good Instagram feeds out there! But meeting someone face-to-face and creating a solid personal connection is still...

How to Build Trust into your Exhibit Strategy

by Jess | Oct 20, 2017 | Staff + Stand Management

Last week I found myself thinking about the value of trust as I swiped through handyman listings on my phone. The gutter on our house had come away from the roof and I was looking for someone to climb up a big ladder and fix it. I noticed that I didn’t really have to...

Tips for Managing Staff Performance at Expos

by Jess | Sep 25, 2017 | Staff + Stand Management

When you tell your team that they are going to represent the business at an exhibition they’re likely to fall into one of two camps. They’ll either slump their shoulders and roll their eyes or grin madly at you with excitement. Their reaction will have a lot to do...

10 Ideas to Get More Out of Your Exhibitions

by Jess | Nov 18, 2016 | Exhibit Planning + Strategy, Staff + Stand Management

I recently got married. (Woo hoo! A normal surname!) We did the honeymoon thing and life was blissfully quiet for a while. There was no writing, no posting and life was very much on hold while I sat on a Mexican beach reading books and sipping cocktails. Sometimes a...

Reinvigorate Your Exhibit Program

by Jess | Aug 17, 2016 | Exhibit Planning + Strategy, ROI, Staff + Stand Management

When planning your next exhibition, the easy option is to repeat what you’ve done before. It saves you time and allows you the luxury of fine-tuning areas that might need improving. Sure, I’m all up for avoiding reinventing the wheel, but definitely not at the expense...

The Single Biggest Challenge at Trade Shows

by Jess | Jun 29, 2016 | ROI, Staff + Stand Management

We recently completed a survey where we asked you all what your single biggest challenge was in generating leads at trade shows. The results were extremely insightful. I want to hit these key issues head on. It’s a monster topic and difficult to tackle without diving...