ROI Archives - Page 2 of 5 - The Exhibit Company

How to have more targeted conversations at exhibitions

by Jess | Sep 7, 2022 | Exhibit Planning + Strategy, ROI

Everyone wants to have an exhibit that attracts a crowd, but rather than being busy for the sake of being busy, imagine what would happen to your results if you spoke to more of the right people and less of the time wasters. This may sound a little idyllic, but...

Tips for amazing trade shows post-pandemic

by Jess | Feb 22, 2022 | Exhibit Planning + Strategy, ROI

Australian trade shows are back, baby! Some people are still approaching their planning with caution but you better believe they’re happening. As confidence increases and the events start taking place there are some important points to consider when preparing for your...

Gimme leads, leads, leads

by Jess | Nov 4, 2021 | Exhibit Planning + Strategy, ROI

During the brief return of trade shows in 2021, we walked away with two interesting takeaways. Attendance numbers were lower than normal (expected) but the quality of those visitors was at an all-time high. With less people walking the aisles, those manning the stands...

Struggling to get people to your exhibition stand?

by Jess | Jun 2, 2021 | ROI

Have you ever exhibited at a trade show only to find you are struggling to get people to your exhibition stand? Today I’m going to share some of the key reasons why this might happen (and what to do to avoid it). Grab a cuppa, it’s time to reveal the basic mistakes...

To rig or not to rig? When is it worth the investment?

by Jess | May 20, 2021 | Design + Trends, ROI

Exhibit rigging can be a huge expense. It can quite literally suck up a great chunk of your budget so it’s worthwhile exploring if it’s actually the right option for you. We all want to stand out from the crowd at an exhibition and one of the ways to do this can be to...

How to Measure a Successful Event

by Jess | Feb 3, 2020 | Exhibit Planning + Strategy, ROI

Imagine this, you and your team have spent many months (and let’s not forget the dollars) preparing for your trade show exhibition. After the event your exhibition team tell you they “had some great conversations” or it “it felt good”, yet when they return to the...