One exhibition stand. Dozens of events. Years of value.
When Verkada approached The Exhibit Company, they weren’t simply looking for a new exhibition stand.
They wanted an exhibition system that would elevate their brand, adapt to different event formats and remove the ongoing complexity of exhibiting.
Since its first installation in 2025, the stand has supported around 12 exhibitions and customer events, becoming a valuable long-term asset as Verkada’s Australian business has continued to grow.
The Challenge
As a fast-growing technology company, Verkada needed a stronger presence at exhibitions.
Their brief was clear:
- Create a premium brand presence that reflected the quality of their technology.
- Design a stand that could adapt to a variety of exhibition spaces.
- Make it economical to install without requiring continual redesign or modification.
- Simplify the logistics so the marketing team could focus on running successful events instead of managing suppliers.
They weren’t looking for a stand they would use once.
They wanted a smarter way to exhibit.
Our Solution
We designed a custom modular exhibition stand that combined strong visual branding with long-term flexibility.
The system was built to maintain a premium presentation while allowing the layout to be reconfigured for different stand sizes and event formats.
Beyond the physical stand, our team became a single point of contact for installation and event logistics, helping reduce the coordination required from Verkada’s marketing team.
The result was a reusable exhibition system that not only looked the part, but made every event easier to deliver.
Results
12+
Installations across exhibitions and customer events.
Premium presentation
A stronger, more consistent brand presence across every event.
Flexible design
One exhibition system adapted to multiple stand sizes without ongoing redesign.
Less to coordinate
A single partner managing installation and event logistics, freeing the marketing team to focus on delivering the event.
Built for the Long Term
The best exhibition stands don’t just perform on opening day.
They continue creating value every time they’re used.
Years after its first installation, Verkada’s exhibition system continues to support new events, new audiences and new opportunities—all while reducing the effort required to exhibit.
That’s the difference between building a stand and creating an exhibition asset.