Better Together - Strategy by OSCAR Events Co

Exhibiting works best when strategy and structure come together.

At The Exhibit Company, we design and build exhibition stands that perform.

Partnered with OSCAR Events Co, we help you take that performance even further, aligning your team, refining your message, and turning exhibitions into measurable growth channels.

Most marketing managers are already doing a brilliant job juggling creative campaigns, brand demands, and commercial goals. We all know that trade shows are a world of their own.
Fast-paced, high-stakes, and often underestimated.

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That’s where OSCAR comes in.

We bring the expertise to amplify what you already do well, making strategic tweaks that transform how your team shows up and what you take home after the show.

We’re a family-owned group of businesses, but don’t let that fool you when it comes capacity, we have national scale. Together, we’ve delivered hundreds of exhibitions for some of Australia’s leading brands.

Strategy isn’t mandatory, it’s an optional layer that amplifies your existing efforts. Add it before your next event to ensure every decision, from pre-show planning to design, drives ROI.

Why Strategy Matters

Most exhibitors walk away from trade shows with a stack of business cards and no real ROI.

The difference comes down to strategy.

That’s why we developed the O.S.C.A.R. Sales System.
Bringing strategy, creativity and measurement together so every decision, from pre-show planning to post-show reporting, drives ROI.

OSCAR helps you

Clarify what success looks like before design begins

Align marketing and sales around one plan

Track, measure, and report ROI with confidence

When TEC and OSCAR work together, the results speak for themselves:

Saltire Infrastructure: +487% high-quality leads (same stand size)

When TEC and OSCAR work together, the results speak for themselves:

Sandvik Mining & Rock Solutions: +308% increase in warm leads

When TEC and OSCAR work together, the results speak for themselves:

Beckman Coulter Life Sciences: 3× more leads without displaying every product

Whether you want end-to-end strategy, a stand that performs, or both,

we make exhibiting easier, smarter, and more measurable.

Need an ROI-driven exhibition strategy → Visit OSCAR Events Co

Ready to build a stand that sells → Contact The Exhibit Company

Not sure yet → Take the Free 3-Minute Trade Show Audit

Exhibiting shouldn’t be a gamble.
When strategy and structure work together, results follow.